There is an emerging trend among women: Millennial women prefer property investments to gold and stocks, according to a new survey.

When it comes to the #future, women are buying it.⁣⁣

In a recent survey of over 10,000 women, nearly 70% say they want to buy real estate in the future. When asked for their personal reasons, this was the top answer: Homeownership and financial freedom are markers of success.⁣⁣

Ladies like to invest in real estate assets over gold, value stocks, or luxury fashion, showed a study directed by a well-known tech-based real estate investment platform.

They also accept that with the constant rise in property prices, investing in a property is one of the most ideal ways to build wealth.

The majority of women who were looking to buy for investment are from Delhi-NCR and Bangalore.

Around 94 percent of women were looking to invest in residential housing, while 6 percent in commercial properties.

73% of ladies were hoping to buy a property inside the ticket size of Rs 40-75 lakh. 20% were hoping to purchase a property between Rs 75 lakh to 1 crore and 7% were searching for properties over Rs 1 crore.

63% of them favor ready-to-move-in properties while 37%preferred under development.

Godrej Housing Finance in a statement on Monday said that “one in two women strongly agree that over the past year, they have become substantially inclined towards asset building and property purchase for investment purposes”.

women are taking control over money matters with 70 percent being involved in making financial decisions. 1 in 5 women started investing for the first time, amidst the pandemic.

Real estate is consuming a significant space in the mindset of women investors.

Investing in properties might not be as glamorous as gold bracelets or equity shares, but it’s undoubtedly every woman’s priority. The majority of women surveyed said they would rather invest in property than other forms of investment.⁣⁣

Here are a few reasons investing in property is better than investing in other assets:

-Predictable and sustainable income from rents(commercial properties)

-Capital Appreciation

-Funding retirement and children’s education

-Indexed for inflation,

-producing a return far higher than traditional investments(like bank FD/retirement schemes)

Women have played an integral role for the longest time in our country. Women are living their best lives in and out of the home – and not just by talking about ambitions and goals, but by acting on them.⁣

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